The Future of Iran’s Carpet Industry: Rethinking Exports, Sales, and Branding By Dr. Erfan Hashemi | Iran Studio Iranian carpets are more than traditional products. They represent centuries of craftsmanship, cultural identity, artistic heritage, and economic value. Yet, preserving this legacy in today’s global market requires more than exceptional craftsmanship. It demands modern marketing, innovative sales strategies, stronger branding, and a renewed approach to international market development. The future of …